Tuesday, October 6, 2009

Motorola is to launch 7 new mobile phones targeting Indian market at affordable prices

One of the top cell phone manufacturing company Motorola targeting Indian market with new 7 mobile phones launching in next 3 months at affordable prices.

Motorola, US-based handset manufacturer planning to launch a line up of 7 new phones in coming three months in India at price range of sub Rs 3,500 and Rs 8,000. Six of these are in Motorola’s Yuva series, considered as entry level phones. ZN 300 and the MotoYuva WX generation were created in response to the need to stay connected and the variety of ways in which we do it today said Faisal Siddiqui Motorola India Country head (Mobile Devices. The result is seven handsets with a range of features that provide an option affordable to everyone”.

The launch of new phones has been timed in tandem with the festival season ahead. Motorola has also introduced video editing features on the ZN 300 for the first time.  Equipped with a 3.1 megapixel (MP) camera and LED flash, it enables the user to edit videos, add customisable or preloaded transitions and sound effects over the handset.

India is witnessing the highest addition of mobile subscribers month after month and this provides a lot of room to handset makers to innovate and come out with new handsets. Most of these phones have expandable memory of up to 2GB. Motorola is one of the country’s largest handset makers with a manufacturing facility in Sriperumbudur in Tamil Nadu.

India is currently one of the biggest markets for mobile phones and thus companies are trying hard to capture market and gain big profits, Motorola is also doing the same with this new launch.