Monday, November 9, 2009

Google Acquires AdMob !

Google now acquired one of the biggest ad companies for its innovative solutions to monetize iPhone apps and iPhone optimized web sites. At present, AdMob is the world’s biggest mobile advertising company that offers the finest solution for discovery, branding and monetization of the mobile web.
The publishers and the developers are very keen on increasing their way of making money from their contents rapidly evolving online mobile space. As Google is striving to bring those means of monetization, contents from the mobile grow as quickly as Google does.

Last year, Google introduced many features for improving mobile ads like a new search ad format for iPhone and Android phones, ads for mobile apps, better AdSense ads for smartphones. According to sources from Google, it has paid $750 million for AdMob, the third biggest Google acquisition after DoubleClick ($3.1 billion) and YouTube ($1.65 billion).